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Dreamforce is an annual global Salesforce event that serves as a hub for learning, networking, community building, and charitable endeavors. Trailblazers from around the world convene to share their insights, achievements, and stay updated on industry innovations.
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Salesforce Marketing Cloud Account Engagement (Pardot), although it is a standalone marketing automation tool, delivers great value when integrated with the Salesforce CRM.
Marketing is no longer a campaign, but a commitment,” says a prominent marketing guru. At Prudent, we believe that there’s more to marketing than just being committed to your campaign goals. This is where multiple factors and elements of marketing automation comes into the picture.

Having said that, marketing automation is the need of the hour to attain a competitive edge in the process of reaching your B2B and B2C go

Manufacturing companies that deal with a vast product base face plethora of challenges from product configuration to customer service. The above scenario calls for the need of an “automated ecosystem" for rapid problem-solving and process streamlining.
In the current arena, buyers are more involved in selling than ever. It is no longer a financial transaction but a business partnership with the end- users. If manufacturing a product is one side of the coin, handling the ever-evolving supply demand chain is another.

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A streamlined Customer Relationship Management system breaks down silos and provides better customer insights through artificial-intelligence- powered predictive analytics.
In most organizations, sales teams often complain about hours spent on activities not related to sales. It’s true, there can be a huge number of administrative tasks in sales. From managing customer records to contacting leads, sometimes sales can feel more about paperwork rather than selling.

Consider a sales rep’s day-to-day work routine – identify prospects, contact leads, track conversions, report progress, gather

CRM adoption provides companies the ability to integrate all service processes in one enterprise-wide business platform.
In any business environment, clients expect a faster resolution for issues that arise with the products and services you sell.

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CPQ is currently the most successful solution that automates the entire product configuration, pricing, and quoting process
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In everyday business operations, it seems like managing a room full of giant supercomputers are much easier than managing a mobile field service crew.

At least you know where the supercomputers are 100% of the time. Perhaps this sounds like an HR issue but what we’re referring to here is called Field Service Management.

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We all know that running a business is hard work. You have finances to consider marketing your company, maintaining a website, and more importantly, customers to support. There is enough on your plate as it is, without having to worry about your Customer Relationship Management (CRM) platform. The great news is, there are plenty of companies out there that provide Managed Services to maintain your platform, so you can focus on the parts that make your company sta

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Ever wondered how businesses executed the tedious process of quoting manually using simple tools such as spreadsheets and word templates in the 90s? Well, they had not too many options to choose from.

Traditional quoting methods pertain to old-school techniques such as using Microsoft Excel for Invoicing for fast-moving business processes such as Sales.

Traditional quoting methods are time-consuming, error-prone, and highly inaccurate owing to highe

Salesforce Customer 360 uses a single source of truth to operate for the most precise full view of your customer.
Salesforce Customer 360 is a product that has yet to be a single product. It is the entire Salesforce portfolio of technology and services. Salesforce Customer 360 is the number one ranked Customer Relationship Management (CRM) platform that helps companies unite their teams with a shared view of every customer.

Your teams have best-in-class apps to work from, and all have the same customer data. It is everything that you need to deliver excellent experiences. We all know d

Salesforce Lightning is a modern, intuitive user interface designed to focus on streamlining processes and increasing productivity.
Salesforce Lightning is a modern, intuitive user interface designed to focus on streamlining processes and increasing productivity. With powerful features and flexibility, Salesforce Lightning is quickly becoming the go-to platform for businesses of all sizes. Whether you are new to Salesforce, or looking to upgrade your existing system, Lightning is a game-changing decision that can help growth and profitability.

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